Nestlé KitKat has introduced a first in Africa KitKat Chocolatory which is a unique pop up store that will offer chocolate lovers an opportunity to experience personalised and handcrafted chocolate creations.
According to a statement by Nestlé South Africa, Business Executive Officer - Chocolate at Nestlé South Africa, Zanele Mthethwa said the KitKat Chocolatory invites visitors to explore their creativity and truly experience how to create their own perfect break.
She said this has been a successful concept for Nestlé South Africa in Japan, Australia, Canada, Malaysia and other countries.
To create your break, you just have to follow these 4 easy steps:
- Using the tablet first select your favourite Nestlé Kitkat milk, white or dark four finger bar.
- Then you can add up three delicious toppings from a selection of fourteen to your bar. The toppings are from zesty lemon pieces to caramelised hazelnut crocant, mint chips, strawberry pearls, caramel fudge, coconut brownies, mixed berry fruit pieces, honeycomb, shortbread, caramelised pearls, tutti fruity, white blossom - there is something for everyone.
- The next step is to select a personalised pack and message, you even include a name. The pack selection is made up of one of five different designs with stunning photography of iconic South African landmarks and African animals. The designs are the Johannesburg skyline, the Soweto Towers, Table Mountain, our Big 5 animals or a Gifting option. Available for your selection is sixteen different messages.
- The final step is to pay. As this is handcrafted there is an approximate 20-minute wait while you shop before collection.
A SMS notification will advise you to come and collect.
Your creation will be handed to you in a gift bag with a gift card included so should you want to make it a gift, it’s complete.
Just in time for the festive season, @kitkatsa is launching their very first chocolatory in Africa this month! Here you’ll be able to create your own personalised KitKat slabs. How neat! #KitKatChocolatoryJozi pic.twitter.com/Zm003i0vjJ— Nicole Kemp (@nicolekemp07) November 1, 2018
Nestlé KitKat has three special edition chocolates that are inspired by South African desserts available only at the pop-up store which are milk tart, trifle and black forest and will be limited to a certain number each day.
The KitKat Chocolatory pop up store will be located at the food court in the Mall of Africa in Midrand from the 24th of November to the 22nd of December.