House of Saint Luke: Pictures by Simon Deiner/SDR Photo
THE Durban fashion scene is often overlooked and doesn’t receive as much fanfare and shine as Joburg’s or Cape Town’s. The latter two are home to most of South Africa’s known creatives, fashion weeks and fashion lovers who have a major social media footprint and following. Not saying that the city of Durban does not have its own creatives and fashionistas; however, most are somehow flying under the radar. There are a number of eThekwini-born fashion faces and influencers such as models, designers, photographers, fashion writers and experts making major moves in the industry that you need to know some of whom you might know already. For now, let’s focus on the designers and models. I recently attended the annual Durban Fashion Fair. This is the city’s biggest fashion platform that attracts the most industry attention.
Supported by the eThekwini Municipality and held at the Inkosi Albert Luthuli International Convention Centre (ICC), this platform offers impressive opportunities for emerging talents of young designers and models.
It also does wonders in promoting established designers and offers mentorship programmes and awards such as the Durban Designer mentees programme and the New Face of the Year, which has launched many modelling careers.
The theme for this year was “Dawn of the Arts,” which was about the reawakening of the creative industry and realisation of the arts as a lucrative business opportunity. We gathered at the ICC for four days and watched 40 designers (including specially invited creatives from the African continent) showcase their latest collections. Here are some of my top designer picks you should know.
Indoni Fashion House: The fashion house does prints and flattering shapes best. These African prints never go out of style and this dress is perfect for the summer months. Pair it with bold accessories or go without. Picture by Simon Deiner/SDR Photo
1. Indoni Fashion House:
The
fashion house does prints and flattering
shapes best.
These African Prints never go
out of style. This dress is perfect
for summer.
Martin Steenkamp: Steenkamp’s futuristic and androgynous designs are for the brave man.
Picture by Simon Deiner/SDR Photo
2. Martin Steenkamp:
Steenkamp’s futuristic and androgynous
designs are for the brave
man. Millennial pink is the hottest
colour of the season.
House of Alfalfa: With his collection, self-taught designer Sandile Mlambo was celebrating a decade in the industry… an impressive milestone in the competitive and saturated market.
Picture by Simon Deiner/SDR Photo
3. House of Alfalfa:
With his
collection, self-taught designer
Sandile Mlambo’s was celebrating
a decade in the industry, an impressive
milestone in the competitive
and saturated market. Mlambo has
showcased in platforms such as
London Fashion Week Africa and
South Africa Week in Milan.
Diva by Brenda Quinn: Quinn has a unique eye for bright, clashing prints and patterns that you wouldn’t usually pair together. Her dresses, which include feminine 1950s styles and modern silhouette dresses, are to die for.
4. Diva by Brenda Quin :
Quin
has a unique eye for bright clashing
prints and patterns that you
wouldn’t usually pair together. Her
dresses include feminine 50s and
modern silhouette dresses.
House of Saint Luke: Pictures by Simon Deiner/SDR Photo
5. House of Saint Luke:
Young
designer Mxolisi Luke Mkhize has
come far in his career for his age
and has showcased and featured
in some of SA’s top fashion weeks
and magazines. He has also styled
some of our household entertainers
and celebs such as the likes of
Nomzamo Mbatha.
Zarth by Zama Mathe.
Pictures by Simon Deiner/SDR Photo
6. Zarth:
Zarth by Zama
Mathe is currently the most
recognised Durban-based power
fashion house. The Zarth high-end
dresses and wedding gowns are a
regular feature on our red carpet
events
* See more from the designers here: http://www.durbanfashionfair.com/