Redefining beauty with the People's Pageant SA

The People's Pageant SA brand ambassador, Bonang Matheba together with the CEO, Misha Daniel. Picture: Nokuthula Mbatha.

The People's Pageant SA brand ambassador, Bonang Matheba together with the CEO, Misha Daniel. Picture: Nokuthula Mbatha.

Published Nov 6, 2018

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Ladies, brace yourselves and get ready for the People Pageant South Africa.

Founded by Misha Daniel, The People’s Pageant is an initiative that aims to celebrate South African women who are helping to transform the world around them.

It is a program that promotes women empowerment without any form of discrimination, irrespective of their colour, height, shape, size and age. 

“People’s Pageant is an organisation that prides itself in redefining beauty. It is about beauty that not only includes the physical appearance but also the mental freedom. This pageant wants women to come as they are. The way they look, feel, and to remember that with confidence, they can do anything they want to achieve,” says Daniel. 

Plus size model and body activist, Lala Tshabalala at the People's Pageant SA launch. Picture: Nokuthula Mbatha. 

Focusing on inner beauty and impact on society that will impress the judges, this pageant gives an opportunity to women between the ages of 20 - 40 to enter for The People’s Queen competition, while young women between the ages of 13-19 may enter to become The People’s Princess SA.

Launched at the Capital on Park hotel on Tuesday morning, this campaign will be followed by a national pop-up roadshow starting in Johannesburg on November 6. Face-to-face auditions will take place in May 2019 and a Bootcamp in October will see contestants face elimination rounds to reach the finals in December next year.

Bonang Matheba, who will be hosting this prestigious event is delighted to be part of the program as women empowerment is one of her passions. 

“Being passionate about empowerment and education, this is such a great fit for me. I sincerely believe that South African women can be the change we need to be as a nation, and The People’s Pageant SA is such a special opportunity to uncover our gems,” says Matheba.

Actress, Michelle Mosalakae at the People's Pageant launch. Picture: Nokuthula Mbatha. 

In addition to Bonang being host & ambassador, The People’s Pageant SA has also partnered with The Bonang Matheba Foundation to provide prizes of one education bursary per week for 30 weeks to young women, with each bursary valued at R50,000.00 each.

Among other prizes, People’s Pageant SA Queen will walk away with R1 million in cash; a new Mercedes-Benz G Wagon; an R2.5 million luxury apartment; R500,000.00 shopping voucher; R300,000.00 custom jewel set; a monthly salary and financial mentorship for 12 months. 

The People’s Princess, meanwhile, will win R1 million in cash; a bursary up until the completion of her studies; a monthly salary for 12 months and; an R250,000.00 shopping voucher; R250,000.00 to go to the school of her choice as well as another R250,000.00 to go towards the foundation of her choice.

For more information on how to enter, visit www.thepeoplespageant.co.za.

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