We loved it in the 80’s and we’re about to fall in love with it all over again.
Fluorescent neons are back and the blinding colours are louder than ever before. For the girl who prefers a neutral wardrobe of white, black and greys you might want to put on some dark shades!
Thanks to those 80’s pop stars like Madonna, Wham and Tiffany, teenagers around the world followed in their idols’ fashion footsteps by wearing colours like day-glo yellow, blue, green and pink on everything from t-shirts to shoes, even gym wear, neon printed garments were all the rage.
We saw the luminous colours creeping onto the fashion scene when Rihanna’s Fenty x Puma 2018 collection had hints of neon on almost all the garments. While Marc Jacobs showed us blindingly bright suits with neon pink moonbags.
During New York Fashion Week saw neon popping up in collections by Jeremy Scott and Christian Siriano.
Designers showcase their work on the runway but it's celebs and fashionistas who take those designs and turn them into big trends. We are seeing more and more celebs embracing the lumo colours.
Warning: Wear sunglasses when you head on over to the Kardashian/Jenner girls’ Instagram pages. Some of their outfits are truly blinding.
Kim Kardashian West’s current colour of choice is acid green. Probably because it matches the neon-green Mercedes Benz SUV hubby Kanya gifted her. We’ve seen her rock the colour from her hair to her teeny tiny bikini and that unforgettable latex dress she wore to 2 Chainz' wedding.
New mom Khloe Kardashian recently stepped out of the ocean in a fluorescent pink full piece swimming costume.
Baby sister Kylie Jenner has fully embraced the trend as seen in her latest Instagram posts showing off her post-baby body in a lumo orange body-hugging dress with stilettos and handbag to match. In another post, she’s seen playing with baby Storm at the poolside wearing an acid yellow two-piece bikini at the poolside.
At the premiere of the movie Ocean’s 8 in New York, actress Sarah Paulson stole the limelight in a fluorescent yellow floor-length Prada dress.