Paris - Ever since Mercedes revealed its Nissan Navara-based X-Class bakkie last year, there has been widespread speculation that BMW would follow suit with its own double cab.
BMW’s Australian division even campaigned for one and the concept certainly was discussed at head office level, but in the end it was decided against.
Australian website Motoring.com.au reports that BMW development chief Klaus Frohlich recently confirmed that idea is now off the table.
“Every business case we did so far … it was by far not relevant,” Frohlich told Australian media at the Paris Motor Show.
“For us, the market segment is too small, because we are at the higher price level for pick-ups. The premium side of that market is extremely small … there’s only a few regions of the world - Australia is one of them.”