Johannesburg - The world's most luxurious car has arrived in South Africa. Following the Phantom’s recent global debut in London, the luxury marque’s new flagship was presented to local customers last week by Rolls-Royce Motor Cars Sandton, the local importers.
They won’t reveal the price (if you have to ask, you can’t afford it and all that) but it’s in any case academic as the 2018 allocation of SA-bound Phantoms is already sold out. However, if you do happen to become a Bitcoin gazillionaire anytime soon, here’s what you need to know about the eighth-generation Phantom if you wish to put your name on next year’s waiting list.
Like its predecessors going all the way back to the first Phantom of 1925, the latest Rolls-Royce flagship is a spare-no-expense luxury limousine built for the most well-heeled members of society. The motoring world’s most powerful status symbol comes with all the sheepskin-carpeted luxury and magic carpet ride of its forebears, but offers a beguiling new feature aimed at luring more owners from the back seat into the front.
It’s called ‘The Gallery’, and it’s a personalised dashboard that allows owners to commission an individual work of art behind the pane of hermetically sealed glass - you can specify an oil painting, crushed flowers, rippled velvet … whatever your vivid imagination comes up with.
The new Phantom has also been thoroughly revised beneath its imposing façade. Monocoque construction has given way to an all-aluminium spaceframe which makes the car lighter and 30 percent more rigid than its predecessor, which was already the world’s most rigid car. This frame, which will carry every future Rolls-Royce, improves both driveability and refinement.