London - Former Manchester United commercial director Jamie Reigle is taking over from Alejandro Agag as Formula E's chief executive with immediate effect, the all-electric racing series announced on Monday.
The 42-year-old Canadian, who spent a decade at the Premier League club and oversaw global commercial operations, joins from the Los Angeles Rams, where he was executive vice-president of the NFL franchise's business operations.
Formula E founder Agag, who is also heading up an Extreme E series due to launch in 2021 to highlight the effects of climate change and showcase electric SUVs, will take the role of chairman.
The FIA-approved championship is starting its sixth season in November with an opening race in Saudi Arabia.
"Reigle will oversee the overall management of the company, day-to-day operations and the delivery of ambitious plans for growth on a global scale," Formula E said in a statement.