Beautiful, rich in heritage and an ideal destination for leisure travellers, the Namaqualand is popular with both local and international tourists, especially during the springtime.

Kimberley - Country Hotels has added another addition to its portfolio with a brand new 87-roomed hotel in the Northern Cape town of Springbok.

According to Andre Thirion, CEO of Country Hotels, this is a great time to be in the local travel business. “For South Africa, this is a golden age of travel, especially in light of the global economic slowdown.

“Travel enthusiasts that need to escape the hustle and bustle of city living will find our country has much to offer, especially in the largely untouched Cape to Namibia route. Our new hotel will provide comfortable and affordable accommodation with a range of exciting activities in-and-around the area.”

Located in Namaqualand’s largest mining town 570km north of Cape Town, The Springbok Inn is within striking distance of Namibia and sits among popular nature reserves.

The new hotel will bolster the Country Hotels room offering to a total of 320 rooms across nine properties that range from a historic hotel in Calvinia to a luxury villa in Plettenberg Bay, and includes a picturesque lodge and campsite on the Orange River.

Beautiful, rich in heritage and an ideal destination for leisure travellers, the Namaqualand is popular with both local and international tourists, especially during the springtime flowering season when the area becomes covered with a kaleidoscope of colour. Known as the Namaqualand daisy season, orange and white daisies as well as hundreds of other flowering species spring up from a seemingly barren landscape.

Travellers using the Springbok Inn as a base can easily reach the Richtersveld, a national park and World Heritage Site, as well as the often-visited Namaqua National Park and the Goegap Nature Reserve to experience this spectacular natural display of colours.

The Springbok Inn will boast a large swimming pool area with an adjacent bar and lounge, ideal for summer evenings and drinks after a work conference.

There will also be a fully equipped conference and training facility that can be divided into two separate venues. In addition, there are also four meeting rooms for training groups, seminars or boardroom style meetings.

The restaurant will serve breakfast, light refreshments, lunch and dinner for in-house guests, visitors, delegates or travellers making their way through the town. Each room will be fully equipped with flat-screen TVs, air conditioning, stylish furniture and full-suite bathrooms.

“As one of the last untouched areas in South Africa, the Namaqualand offers an amazing sense of exploration, adventure and friendly countryside hospitality, all at affordable family rates.

“Any adventurous soul will immediately fall in love with the untamed beauty of the area, and will find welcome respite from the warm Karoo sun in one of our hotels. We look forward to opening the doors to the Springbok Inn to further entrench our brand in this special part of the country.”

Springbok Inn opens its doors on June 1. For more information about Country Hotels and its portfolio of hotels, please visit www.countryhotelssa.co.za

Adapted from a press release for IOL