How to make friends and influence people: a quick social media guide

Invest time in searching for relevant posts, brands, and pages and engage with them. Picture: Pexels/Tobias Dziuba

Invest time in searching for relevant posts, brands, and pages and engage with them. Picture: Pexels/Tobias Dziuba

Published Dec 13, 2023

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In today’s digital age, having a thriving social media presence is crucial, whether you’re looking to boost your business or establish a personal brand.

Seipati “Miss Gates” Masango, a successful digital entrepreneur, shares valuable tips to help you become a social media butterfly that everyone wants to keep up with, just like her.

Connect and engage with your followers

Posting incredible content is important, but it’s equally essential to cultivate a community of followers by engaging with their comments and giving them opportunities to connect with you.

Responding to comments and hosting live streams can turn viewers into loyal followers.

Take care of your community

Effective community management is vital for social media success. Invest time in searching for relevant posts, brands and pages and engage with them.

Respond to queries and complaints promptly and never delete comments about complaints.

Building a positive and interactive community will help grow awareness and affinity for your brand or personal page.

Stay updated on social media trends

While you don’t have to jump on every trend, participating in popular challenges or trends can make you relevant and showcase your fun side. Keep an eye on the latest dance challenges, sound clips, hashtags and viral videos.

Consider how the trends can positively impact your brand or personal page’s social media presence.

Share your handles widely

Make use of available resources, especially free ones, to promote your social media presence.

Platforms like My Community Connects provide opportunities for entrepreneurs, artists and individuals with talents to showcase their offerings to the right audiences.

Consistency and patience are key

Consistency is crucial for success. Create a content calendar to schedule your posts and commit to being as consistent as possible. Remember that building a strong social media presence takes time and patience.

Don’t expect overnight results, but remain dedicated and disciplined in your approach.

Elevating your social media presence might seem challenging, but with the right attitude, approach and information, you can achieve success.